Confidential Premium Consumer Brand Overview Our client is seeking a highly creative and strategic leader to help shape and evolve the visual identity of a rapidly growing premium consumer brand. This individual will play a critical role in defining the creative vision, developing compelling brand narratives, and delivering best-in-class creative across all consumer touchpoints. The ideal candidate brings a strong portfolio of integrated campaign work, a deep understanding of storytelling and brand building, and experience leading and developing high-performing creative teams. This is an opportunity to make a significant impact within a dynamic, entrepreneurial environment while helping scale a globally recognized brand. Key Responsibilities Creative Direction & Brand Storytelling Lead the development and execution of creative campaigns across digital, social, photography, video, print, experiential, and integrated marketing channels. Define and maintain creative standards, ensuring consistency across all brand expressions. Translate business objectives into compelling, consumer-facing creative concepts and campaigns. Drive innovative storytelling that strengthens brand equity and consumer engagement. Campaign Development & Execution Oversee creative projects from concept through execution across multiple channels. Direct visual content including photography, video, social assets, digital experiences, and brand collaborations. Ensure all creative work is delivered on time, on budget, and aligned with strategic objectives. Apply consumer insights, cultural trends, and market opportunities to inform creative direction. Leadership & Team Development Lead, mentor, and develop a multidisciplinary creative team. Provide ongoing coaching, feedback, and professional development opportunities. Foster a collaborative, high-performing creative culture focused on excellence and innovation. Partner cross-functionally with marketing, content, production, and executive leadership teams. Agency & Partner Management Build and maintain strong relationships with external agencies, production partners, photographers, and creative vendors. Manage creative budgets, content production investments, and campaign resources. Present concepts, strategies, and creative recommendations to senior leadership. Qualifications Required 6+ years of experience within creative, art direction, or brand design roles, ideally within consumer, retail, apparel, lifestyle, or related industries. Strong portfolio demonstrating integrated campaigns, conceptual thinking, and exceptional visual storytelling. Expertise across photography, videography, typography, digital design, and brand development. Proven experience leading creative projects from concept through execution. Strong leadership, communication, and presentation skills. Proficiency within Adobe Creative Suite. Preferred Experience developing creative across multiple channels, including digital, social, print, experiential, and video. Familiarity with motion graphics, After Effects, or related creative tools. Understanding of responsive design and modern digital best practices. Ideal Candidate Equal parts creative visionary and strategic thinker. Passionate about building brands through compelling storytelling and innovative creative. Highly collaborative, resourceful, and solutions-oriented. Comfortable operating in a fast-paced, entrepreneurial environment. Able to balance big-picture thinking with hands-on execution. Strong mentor who enjoys developing talent and elevating creative teams. Naturally curious, culturally aware, and continuously seeking new sources of inspiration. $130,000 - $160,000 a year #J-18808-Ljbffr The People Brand
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